Marketing Magic, Keynote Speeches, Keynote Speaker

Keynotes

Experience the magic of marketing knowledge. Let us "turn on the light bulb" for your audience. Keynote speech topics include:

l Marketing - it's everything you do!

l Personal Branding

l Customer Focused Service

l Handling Customer Complaints

l Think Like the Customer

l Marketing - the myths, the might and the magic

l You Can't Kick the Tires - services marketing is different

Shirley Lichti Keynote Speaker

Shirley Lichti has an extensive background in marketing, advertising, promotions, and training with IBM. She has worked in Canada, the Caribbean, and Japan. Shirley has been a featured keynote speaker at conferences and has delivered marketing seminars, marketing workshops and customer service workshops for organizations such as the Stratford Festival, Scotiabank, Manulife Financial and Lexus Canada.
Shirley writes a popular marketing column for The Record and teaches marketing at Wilfrid Laurier University, where she was recognized with the 2002 School of Business and Economics Outstanding Teacher Award. She was honoured as one of Laurier's "Most Popular Professors" in the MacLean's Guide to Canadian Universities in 2003, 2004, 2005 and 2006. Shirley received the Leadership in Faculty Teaching (LIFT) Award, for teaching excellence, from the Ministry of Training, Colleges and Universities in 2007.

I'm so pleased that you took the time to understand the issues we wanted to address with our audience over the course of the day. With your keynote providing such specific insight with quantified research, you directly validated our message for the day before we even got started. As a result, everyone was open-minded and interested in positive change for the duration of the forum. Thanks again. The feedback was tremendous.

I am writing to congratulate and thank you for your presentation at our January Conference. It always makes the chairperson look good when the speaker is so well received. I have received many compliments on your presentation. You will be pleased to know that many members have requested a repeat performance.

Kevin Prong, Marketing Manager,
Ontario Mutual Insurance Association

Michael Cote, Secretary to the Board and Conference Chairperson, The Association of Professional Accounting and Tax Consultants

Your presentation was right on the mark and easily understood by all levels of staff present. I only wish the weather would have cooperated and more staff could have benefited from what you had to say.

Heidi Ryan, District Vice-President, Scotiabank

I would like to thank you on behalf of the Lexus Division of Toyota Canada and all the Lexus Dealer Sales Managers for your information presentation. The comments received from the Sales Managers were extremely positive.

Dan Borg,Sales Manager, Lexus Canada

Shirley Lichti co-authored Marketing, published by McGraw-Hill Ryerson.
ISBN-10: 0070984921

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